Mission statement

At Perafox Solutions, we are committed to providing our clients with the highest level of expertise and service. Our growing team of experienced consultants work collaboratively with our clients to understand their unique challenges and develop tailored solutions that drive success. We are dedicated to delivering results and building long-term partnerships with our clients.

Meet our Founder

Liz Peralta-Foxwell

Founding Partner

Liz, an accomplished professional and visionary leader, boasts a rich background in forging impactful brand and community partnerships across sectors, including healthcare, the food industry, and non-profit organizations. With a robust skill set in government relations, community outreach, program development, and strategic partnerships, Liz has been instrumental in spearheading transformative projects that significantly uplift community health and well-being.

In her role as the Founding Partner of Perafox Solutions, Liz has masterfully executed brand strategies, resulting in substantial increases in website traffic and revenue for clients. Notably, her leadership in co-founding Feed Forward exemplifies her ability to envision and implement strategic initiatives that foster community relations and secure vital funding.

With an extensive healthcare background, Liz has collaborated with industry giants such as Fidelis Care (Centene Corp), Healthfirst, Metrohealth, and others. This collaborative effort has addressed immediate food insecurity for over 1 million NYC residents. Beyond this, Liz played a key role in tailoring internal programs based on collected data, and aligning with new Social Determinants of Health standards. Leveraging innovative low-tech solutions, she facilitated effective community assessments, contributing to the successful advocacy for a groundbreaking statewide restaurant meals program under SNAP, detailed in Senate Bill S64. This not only reinforces Liz’s commitment to impactful healthcare initiatives but also emphasizes her dedication to community well-being.

Liz has consistently demonstrated her talent for driving growth and impact. Serving as the Director of External Relations and Government Affairs at Rethink Food, she successfully aligned non-profit programming with local community needs while forging key healthcare partnerships. Her tenure as the Executive Director of the National Supermarket Association saw her crafting a visionary strategy that propelled significant revenue growth and spearheading innovative collaborations.

Liz’s achievements have garnered recognition through prestigious awards and appointments, including being honored in the NYC Food Policy’s 40 Under 40 and City and State’s NY Power 100 List.

As a trusted consultant, Liz offers a proven track record of driving business success through her strategic expertise, particularly in the nonprofit sector. Organizations seeking to elevate their brand strategies, foster impactful healthcare partnerships, and enhance overall business performance will find an invaluable partner in Liz, ensuring both business success and meaningful community impact.

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